Dance is a form of art which is performed by moving rhythmically to a portion of music, by carefully choosing a set of steps. This movement has a defined set of rules and is obeyed by fellow dancers or observers within a singular community.
There are many techniques of dance. Classical, hip-hop, jazz, ballet, etc. are all different kinds of dance forms. Dancing is also a great way to exercise while having fun.
A lot of people dance to stay fit. Zumba and other related dance styles have become quite famous. New dance forms are being created. Dancers are also blending multiple dance styles into their dancing style.
In recent days, with the boost of social media platforms like Instagram, Facebook, and Snapchat, dancing has become pretty hot among people. People want to become good dancers. They are pumped to get fit while dancing.
The dance community has moved on to a much more competitive environment globally. Dance shows like World Of Dance, and So you Think You Can Dance have raised the bar for good.
If you are a dancer and you are looking for ways to earn a little extra money, or even go full-time into teaching dance and choreography to people, now might be the best time to do it.
To open your own dance studio does not even require many inputs. You do not need furniture or any other item to open up a dance studio. All you need is a spacious studio and people willing to dance.
Here are some tips on how you can open your dream dance studio -
Look for the right place
Before you can predict how many students you can teach in a class, you need to find a right place where you can actually show your dance forms and talents.
A good studio might include spacious interiors, wooden flooring, excellent soundproofing, big mirrors, and some basic necessities like changing rooms, washrooms, etc.
Safety for you and your students is a must. You should not choose a packed or a cramped up studio as it might cause injuries. Remember that the safety of your students and yourself comes first.
Lay down the foundation
Now that you have selected your ideal dance studio, it is time to assess whether you need renovations in that place. The place should be well lit and adequately ventilated.
Install big mirrors in your dance studio. A dancer needs to look at himself and his mistakes to correct them. To be able to do that, mirrors are the key.
Also, decide upon a fabulous logo and get it made and installed in your dance studio. The look and the feel of your dance studio will attract most people.
Promotions and advertisement
You need to advertise your product before you can launch it in the market. You can not expect people to come up to you automatically to get themselves enrolled in your dance studio.
Get flyers and posters printed and try to stick them around at places where people might notice. Put your advertisement in the local newspaper.
You can also take the help of social media platforms to your benefit.
Remember that all of this is an investment so that you can get returns from your dance studio.
Find collaborators and co-instructors
One person can not teach all the dance forms. You need to have instructors for different dance forms to help you out. Find good dancers or instructors that can help you out.
By asking instructors who can teach different dance styles, you are increasing your reach. People who are interested in those dance forms will get themselves enrolled.
By engaging more than one co-instructor, you can make sure that every student gets proper attention. After all, you have to be gentle and concerned about your students' progress.
Before you can start your dance studio and start teaching your students, you need to understand the demography of the location that you are based in.
You have to consider teaching those forms which are preferred by most of the people. Dance may as well be your passion, and you don't want to do it for money, but remember that you have to feed yourself.
Thus, an analysis of the market is essential. You will also have to register yourself for taxes and GST if you are based in India. Khatabook can help you in gst verification and even help you to pay gst online.
Create a list of all the students registered for your dance classes. Divide them into different batches of equal size. This will help you in addressing the issues of most of the students.
Some people will want to take classes for specific dance forms. You should put such people in different batches. Actually, it would be better if you dissect your dance batches based on various dance forms.
Decide upon a commonly suitable time and inform all your students about it. Make sure to schedule your classes at such a time when most of the students can attend easily.
This is the most critical procedure you need to follow. To grow your business and move ahead, you need to focus on your students' feedback forms.
These feedback forms provide valuable insights inside the mind of a student and how to cultivate dance in them. It helps in avoiding significant mistakes by taking other people's advice.
Ask students to fill out feedback forms frequently. Ask them if they were able to learn something new and incorporate that into their mind and dance.
Once you start doing that and following what people have been writing out to you in the feedback, you will see how things turned around for you.
You don't need to earn money by doing regular 9 to 5 jobs. You can make a decent amount of money by following your passion. If done right, you can make a lot of money from your dance studio.
A lot of people have done it, and you can do it too. All you have to do is look for the right place and people to open a dance studio. Running a dance studio is no less than running a startup.
May your dance studio flourish and reach greater heights!